Wednesday 18 November 2009

Group 48 feedback on Final Video

This music video demonstrates genre characteristics through the divide between narrative and performance. The genre is very much a Ballet and the love story and the use of colour schemes portray this well.
We felt the relationship between lyrics and visuals didn't portray enough of the narrative, however the effective use of the female protagonist acting as his lover.
The relationship between music and visuals are very strong and the instrumentation is very appropriate.
The demands of the record label are met because the artist is sold throughout the music video. The emphasize and close-ups on the artists face and fingers achieve this.
The reference to notion of looking is not met but this is appropriate as the artists is singing to the female protagonist and not the camera.
Intertextuality we felt matched that of a magazine or painting, this is obviously through the sections of the video that are shown in drawings.

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